Channeling Competition for Your Cause
April 16th, 2008 at 06:49pm
Please join us to discover the best ways to raise more money online by fostering healthy competition among fundraisers.
In this free interactive webinar, you will learn about:
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The Nonprofit Matrix is an online directory and guide to Application Service Providers (ASPs) and portals offering web-based services for nonprofits and charities.
Archive for April, 2008
Convio releases 2nd annual Online Marketing Nonprofit Benchmarks Report
April 8th, 2008 at 11:16am
Convio has released the 2nd edition of their rolling report on online benchmarks for nonprofits. As with their first benchmark report last year, this study tracks a set of key indicators of online performance for nonprofits across such as email list growth, online donation growth, email appeal response rates, and related ROI models.
This study was designed to help nonprofit marketers answer the following questions:
- What online marketing metrics should I focus on?
- How is my organization doing?
- What targets should I set for my organization?
In this edition Convio has expanded the cross-sector analysis to include 11 segments, (up from 6 in the 1st edition) including: Association & Membership, Disaster Relief, Disease and Health Services, Human and Social Services, Public Affairs, and Visitation, Performing Arts & Libraries.
A few of the top-level findings:
- Nonprofits’ Web site traffic continues to grow – but not for all verticals.
- Email files continue to grow strongly.
- Email open rates are declining – with some exceptions.
- A lucrative opportunity exists to expand cross-promotion between advocacy and fundraising.
To download the Executive Summary, and request the complete report
> click here
The Search for Sneezers: How to find first-time donors in epidemic proportions
April 2nd, 2008 at 10:40am
The Search for Sneezers: How to find first-time donors in epidemic proportions
The most successful online fundraisers understand the difference between searching for online donors versus searching for online fundraisers. In this session we will present a series of case studies from the US, UK, Canada and Australia that showcase best practices of online fundraisers, and demonstrate how any organization can get more from their volunteers.
Session attendees will learn:
- Best practices in online fundraising
- New models and frameworks to apply to their own organization
- New ways to take advantage of social network sites such at FaceBook
DATE: April 9, 2008
TIME: 11amPT/ 12pmMT/ 1pmCT/ 2pmET
PRESENTERS
Philip King, President & CEO, Artez
Anna Carbonara, Moderator, American Marketing Association
COST: Complimentary
Philip King has been President & CEO at Artez for the past six years, and has seen both the benefits and risks as fundraising organizations move online. A self-proclaimed internet enthusiast, Philip has learned to temper his desire to digitize with the reality that paper isn’t going away. At Artez, Philip leads the growth of the company into new fundraising sectors and geographies; and works with hundreds of clients in Canada, US, UK, Australia and The Netherlands.
E-Technology On A Shoestring!
April 1st, 2008 at 12:12pm
E-Technology On A Shoestring!
This session explores all the various aspects of technology that can aid in the fundraising process. From Accounting and e-Mail relationship building to Social Networking and Web Sites, you can see what is out there for reasonable fees if you are a small to medium size charity.
We will focus on numerous live case studies from the non profit world. The promise of the Internet and Technology revolutionizing the development office and the art of fundraising is now upon us. Come listen to one of the pioneers of this enabling technology cut through the hype and explain what does and does not work. You will be surprised at how simple and cost effective it can be! Actual examples of technology usage and results within this arena will be illustrated.
Presented by: Jay Love, ePMT, CEO and Co-Founder, eTapestry
April 10, 2008
11:00AM 12:15PM (PST)
1:00PM 2:15PM (CST)
2:00PM 3:15 PM (EST)
Cost: $45
New Perspectives for Online Fundraising and Marketing
April 1st, 2008 at 10:36am
New Perspectives for Online Fundraising and Marketing:
Real-world tips for moving beyond Web sites and donation forms
Like most nonprofit professionals, you probably understand the importance of your organization’s Web site. But, you still need more effective ways to reach constituents, get them to donate and convert them to lifelong supporters.
Join us for this complimentary online session and examine the tips you can use right away to boost donations and improve constituent outreach. You’ll discover a new perspective on incorporating the Internet into your fundraising and marketing strategies a perspective that many nonprofits are using today to achieve extraordinary results.
Tuesday, April 15
1:00 2:00 p.m. Eastern
via the Internet and a toll-free call
In this online session you’ll:
- Learn how to attract new constituents and grow your email address file
- Find out how to build relationships with your constituents using the Internet
- See examples of how you can empower your constituents to raise funds for your organization
BONUS: Attend this online session and learn the 14 questions every nonprofit organization needs to ask itself today.
