The Nonprofit Matrix is an online directory and guide to Application Service Providers (ASPs) and portals offering web-based services for nonprofits and charities.
Online Writing: Dos and Don’ts of Writing for the Web and Email
A Nonprofit Marketing Guide Webinar with Kivi Leroux Miller
Thursday, April 24, 2008
3:00 p.m. - 4:00 p.m. Eastern
(12:00 p.m. Pacific)
Registration is $35
Writing for websites and email newsletters is very different from writing on paper. Do you fully understand the differences?
Good online writing is much shorter and is organized differently to appeal to the way people read on a computer screen. If you contribute to your organization’s website or publish an email newsletter, you need to understand and incorporate these differences into your online writing.
During this webinar, you will learn the important differences between writing for print and for the computer screen, how to make your online writing more appealing, and simple formatting tricks that can drastically improve your website or email’s performance.
Kivi will also share the six most important characteristics of good online writing with plenty of examples, along with several exercises where webinar participants will help figure out ways to improve nonprofit websites with serious online writing problems.
Posted by irishg on March 21st, 2008 at 04:57pm
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