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About the Matrix

The Nonprofit Matrix is an online directory and guide to Application Service Providers (ASPs) and portals offering web-based services for nonprofits and charities.

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Archive for February, 2008

eTapestry adds benchmark reporting

February 25th, 2008 at 02:01pm

One of the information challenges that nonprofits commonly face as they monitor and evaluate their online fundraising programs is how their performance compares with that of their peers — other organizations both within their particular theme or sector and across the broad field of nonprofits who compete for the attention and donations of the public.

eTapestry has added a promising feature to their constituent management database service that can help:

For the first time, eTapestry customers can get reports measuring their fundraising activity while also providing comparison to a larger universe of organizations. Based on the aggregate results of participating organizations, you can now see how your efforts and results compare to others.

> Read the announcement (pdf)

Best Practices in Online Fundraising: Maximizing your Springtime Event

February 25th, 2008 at 12:30pm

Firstgiving webinar

Guest speaker:           Liz Dorsett, Scleroderma Foundation

Please join us to discover new strategies to make the most of your upcoming spring event.
In this free interactive webinar, you will learn about:

* Techniques to increase donations to Spring Events
* Ways to succeed with new online fundraising approaches, such as person-to-person fundraising pages
* Strategies used by Scleroderma Foundation to raise over $60,000 through online programs

Date:           Wednesday, February 27, 2008
Time:           2:00-3:00pm EST
Cost:           Free

> Register

Web 2.0 & Social Networking 201: Next Level Communication

February 21st, 2008 at 10:49am

This will be the second webinar in the two-part series on Web 2.0 & Social Networking. The goal in this webinar is to equip executives with tools for developing an up-to-date online strategy. Here we’ll introduce more involved tools like custom social networks; widgets; and PR targeting bloggers, plus more. Then we’ll outline factors for success, recommendations for process, and characteristics of good tools. Advanced concepts will be covered including: the ladder of engagement, a network of sites, feeding the fundraising process and software choices.

Dates and Times:
February 27, 2008 at 1:00pm PT / 4:00pm ET
February 28, 2008 at 10:00am PT / 1:00pm ET

*Online seating is limited and sessions are expected to fill quickly.*

Presented By:
Jeff Patrick, President of Common Knowledge (Kintera Channel Partner)
Jeff Patrick brings nearly a decade of experience assisting over 100 nonprofits with their Internet initiatives. Working with large national and regional organizations, Jeff pioneered tools and software for online fundraising, email communication, advocacy, and outreach. Jeff focuses on assisting clients with strategic planning, website development and online campaigns.

Convio Offers Nonprofits Real-Time Data Integration with Salesforce®

February 18th, 2008 at 01:25pm

Last year Convio’s open platform launch promised expanded integration possibilities with 3rd party service providers in managing constituent data, potentially allowing nonprofits to keep their existing constituent management databases, while using the expanded toolsets available on Convio. It seems now that integration of Convio with the popular Salesforce data management system is now available, according to a release from Convio:

The Database Connector for Salesforce allows nonprofits to:

  • schedule daily automatic contact record synchronizations
  • capture all pledge, Convio TeamRaiser™ and online gift transactions with the appropriate Salesforce contact record,
  • seamlessly merges important campaign designations and segmented lists,
  • group recurring online gifts together in Salesforce for better donor management,
  • link online and offline campaigns automatically to build a 360° view of a multi-channel marketing initiative,
  • map an online group to an offline segment for targeted online communications through email and Web content, and
  • minimize duplicates and data integrity challenges by incorporating data management best practices within the product functionality.

> Read the announcement

GiveStream: the easy giving community

February 14th, 2008 at 02:15pm

A new profile has been added to the NonProfit Matrix:

GiveStream offers a set of free and easy-to-use online fundraising and community-building tools that help nonprofits create their own branded easy giving center.
Charity Shopping Email Broadcast Giving Portals Online Donations Online Communities Social Networking

> More about Givestream

AKA Raisin - The Next Generation of Event Management & Online Donation System

February 14th, 2008 at 02:11pm

A new profile has been added to the NonProfit Matrix:

raisin by A.K.A. New Media is the next generation of centralized Event Management and Online Donation Systems.
Services:
Event Management Online Donations Website hosting

> More about AKA Raisin

Creating the Constituent-Centric Nonprofit: Nonprofit CRM

February 12th, 2008 at 07:48pm

Creating the Constituent-Centric Nonprofit: Nonprofit CRM

Thursday, April 3rd, 1:00 - 2:30 EST.
Cost: $40

If you’re storing data about your constituents in many different places, it’s costing you in time, lost revenue and decreased impact. Paul Hagen, who’s helped organizations such as Goodwill, VolunteerMatch and Jewish Teen Alliance develop their Constituent Relationship Management (CRM) strategy, will talk through the practical steps, processes, and software that can help you to get a better handle on managing and building your relationship with each constituent.

Register now>

Email Deliverability and its Impact on your Bottom Line

February 7th, 2008 at 02:16pm

As a follow up to our inaugural Webinar featuring Karen Osborne, world renowned fundraising consultant and expert, our next Webinar in the 2008 Leadership Series will cover the topic of Email Deliverability. Hosted by Mark Di Maio, Email Deliverability expert, we’ll explain what email deliverability is and how it can impact your bottom line.

Date: Feb. 12th, 2008
Time: 11am Pacific Time

Mark DiMaio: Deliverability Expert

Mark has more than 25 years of experience in operations and has been instrumental to the success of a number of start-ups. Over the past 8 years he has specialized in online email marketing and communications, most notably in Deliverability. Mark has held senior positions with some of the largest Email Service Providers, including Acxiom|Digital (formerly Digital Impact) and Yesmail (formerly Post Communications) and sits on a number of advisory boards, developing and providing expertise in order to help clients optimize email deliverability results.

> Register

Effective Campaign Email Marketing for the Nonprofit

February 4th, 2008 at 11:46pm

Learn how to plan and execute effective email campaigns to keep your mission in front of your audience, drive traffic to your website, and raise funds.

We’ll be focusing on best practices during the session and doing a product demonstration covering the following areas and more:

* Deliverability: Leverage our platform, email reputation, and expertise to achieve high deliverability rates and get your message to the inbox.
* Compliance: Your email communications are always compliant using our system and all opt-outs are handled in real-time.
* Reporting: Track deliveries, opens, and click-throughs to determine effectiveness of your campaigns and make adjustments.
Dynamic Content: Use a single email template to send each member dynamic newsletter topics based on their individual preferences and past click and open behavior.
* Ease of Use: No need to know HTML to use our email creation tools.
* Web Analytics Integration: Full integration to web analytics package to create email campaigns based on web site actions like abandoned shopping carts to send special offers.

Cost: FREE!

Start: 02/20/2008 - 11:00
End: 02/20/2008 - 12:30
Timezone: US/Pacific

>FREE! Register Today!

About Product Spotlight Webinars: Product Spotlight Webinars have been purchased by sponsors. In these sessions, you’ll have the opportunity to learn about products and services, as well as some of the latest trends in the sector. Content in these sessions has been developed solely by the sponsor.

Project Management for Nonprofits

February 2nd, 2008 at 04:21pm

Project Management provides an organized framework for planning and implementing successful projects in organizations. While traditionally utilized for technology rollouts in the for profit community, nonprofits have been slower to adopt these tools. This class will review basic project management concepts and how they may be applied at nonprofit organizations. Some concepts to be discussed are:

  • Developing a project plan
  • Identifying stakeholders
  • Putting together an effective team
  • Risk management
  • Effective communications
  • Handling change requests
  • Using ‘agile’ strategies

Using the example of a project to migrate a new online fundraising application to, it will be shown how project management techniques can help to insure a successful implementation.

Cost: $25 for NTEN Members, $50 for Non-Members

02/12/2008 - 11:00
02/12/2008 - 12:30

US/Pacific

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