The Nonprofit Matrix is an online directory and guide to Application Service Providers (ASPs) and portals offering web-based services for nonprofits and charities.
Charity Badges: Turn Your Supporters into Fundraisers
Techsoup has published an overview of an emerging category of online fundraising tools: charity badges.
Charity badges — also known as fundraising widgets — are small graphic modules (similar in appearance to online banner ads) designed to help individuals and nonprofits raise funds online. Charity badges solicit donations for a specific cause or organization and can be posted to Web sites, blogs, and social networking pages.
The article describes the basic function and purpose of charity badges and profiles two of the leading providers, as well as offering a case study and strategic advice to using charity badges in fundraising campaigns.
Read Techsoup’s article Charity Badges: Turn Your Supporters into Fundraisers.
Posted by admin on March 6th, 2007 at 12:29am
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