The Nonprofit Matrix is an online directory and guide to Application Service Providers (ASPs) and portals offering web-based services for nonprofits and charities.
Archive for February, 2007
February 27th, 2007 at 08:15am
Target Analysis Group and DonorDigital have released the results of a donor benchmarking study that compares the behaviours and characteristics of online and offline donors.
The study examined internet giving in the context of a primarily direct mail fundraising program, and how this emerging channel impacts donor value.
A few of the top-level results:
- Online donors are much younger and have higher incomes than direct mail donors
- Online donors tend to join at higher giving levels and to have higher lifetime giving
- Online donors’ higher giving levels may mask issues with cultivation and renewal
Download the summary report here
February 27th, 2007 at 12:27am
A new webservice profile has been added to the NonProfit Matrix:
Contact Beacon makes it easy for not-for-profit organizations to connect with donors, members and others using email. Contact Beacon is a web-based tool that NFPs such as United Way and the American Red Cross rely on for efficiently communicating with donors, sponsors and volunteers.
> more about Contact Beacon
February 23rd, 2007 at 08:53am
Idealware continues to be a source of highly practical and valuable guides to the world of nonprofit software and software services. Their new paper looks at online payment “multiitasking” providers - the Jacks of all Trades of the online fundraising world.
If you’re looking to accept donations, register people for events, or sell items online, there are many applications out there to help you complete any one of these transactions. But what if you’re looking to process more than one type of payment? What if your needs are a little out of the ordinary? Are there any software options that will support a variety of online transactions?
This paper gives an overview of the challenges and options, and features mini-profiles of about a dozen service providers of hosted online multi-payment tools, hosted integrated packages, and “roll your own” payment systems.
Read Idealware’s paper here
View NonProfit Matrix listings for online donation processing tools and integrated online solutions
February 16th, 2007 at 08:55am
There is another new player in the charity badge marketplace, following the lead of ChipIn and Network for Good.
CareBadges recently opened the doors on its new service, offering customized badges that people can place their own personal websites. blogs, MySpace accounts, etc.
CareBadges is just getting started (top fundraisers so far is $100), but promises some enhanced features such as adding your own slideshow to your personal carebadge.
Read more about charity badge providers
February 11th, 2007 at 08:56am
Anyone who is looking for good ideas about how to get their nonprofit up to speed with the new generation of interactive web tools (loosely defined as Web 2.0 or social media) should keep an eye on this site: The 59 Smartest Organizations Online.
The site features a live, dynamically-updated ‘popularity’ poll where anyone can nominate and vote for the organizatios they think are doing the best job of effectively using new user-driven web tools - such as blogs, photo streams, comment boards ranking/voting and whatever else is new and cool in the social media world.
The list contains many of the familiar names you’d expect: Greenpeace, Oxfam, MoveOn, Sierra Club; and also quite a few smaller unknowns who are doing truly innovative work to explore new web technologies. (check out Kiva, Modest Needs, PledgeBank and Witness for some refreshingly new ideas).
Much of the exploration into Web 2.0 for nonprofits is being done on non-commercial open-source platforms like Plone and Drupal, and by some of the edge-players in the online services marketplace, but increasingly the big players are also coming on board.
February 8th, 2007 at 08:58am
A new webservice profile has been added to the NonProfit Matrix:
Project Designworks is a full-service project development and management consulting company specializing in helping progressive businesses, nonprofit organizations, foundations, and social entrepreneurs achieve their strategic goals in a way that makes a positive and measurable impact on society and the bottom-line.
> more about Project Designworks
February 8th, 2007 at 08:56am
Kintera has announced they will be adding LiquidSource demographic data analysis tools to the Kintera Sphere CRM platform.
Organizations using Kintera Sphere CRM will now have the ability to score and group their supporter base into wealth segments. Kintera Sphere CRM will now provide a novel wealth score based on supporters’ liquid financial assets, enabling nonprofits to easily segment their database by capacity to donate. As a result, nonprofits can customize “ask” amounts based on a donor’s ability to give.
Read the full press release.
February 7th, 2007 at 08:59am
Convio and Strategic One have unveiled a new report on integrated marketing approaches to nonprofit communications.
The report, titled Integrating Online Marketing (eCRM) With Direct Mail Fundraising, is built around an in-depth case study of the SPCA of Texas, and looks at the impact on fundraising results from a program of coordinated communications with donors using multiple channels (direct mail, phone, radio, print).
The study comprised a number of test and control segments with comparative results.
From the report’s conclusion:
The primary objective of this study was to quantify the influence of eCRM – online constituent relationship management in multi-channel communications context. In this case study, the increased value of adding an online donation channel for donors acquired offline is $44.71 per donor over 12 months. Additionally, donors receiving eCRM out-perform those who only receive offline communications, giving twice as much in their lifetimes.
Download the full report here.
February 6th, 2007 at 09:00am
A new webservice profile has been added to the NonProfit Matrix:
.orgSource is an independant Internet and technology consulting firm that specializes in the association and not-for-profit sector.
> more about .orgSource
February 6th, 2007 at 08:59am
A new webservice profile has been added to the NonProfit Matrix:
Helping Nonprofit Organizations Build a Diverse, Engaged, and Effective Board of Directors.
> more about .Boardtrax
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